Storz & Bickel celebrates 25 years with its Veazy vaporizer

For 25 years, Storz & Bickel has set the standard in the world of vaporization. Founded in Germany in the late 1990s by Markus Storz, later joined by Jürgen Bickel, the company marked a decisive turning point with the launch of the Volcano in 2000.

At a time when traditional methods - joints and pipes - dominated the scene, the Volcano introduced a radically new approach: a patented balloon system.

From a modest German workshop, Storz & Bickel is now a global player, with almost 150 employees and a presence in over 100 countries. The brand recently doubled its sales in Germany, boosted by the country's legalization of cannabis earlier this year.

The start with Volcano

The Volcano quickly established itself as a symbol of precision. Designed in Tuttlingen, it has benefited from quality engineering right from the start.

The balloon system, reproducible dosing andresistance-free inhalation were designed to meet these requirements. This technical rigor has enabled the brand to stand out from its competitors and build a solid reputation in the sector.

Over the years, Storz & Bickel has expanded its range with portable models such as the Mightythe Crafty and more recently the Venty. All maintain the brand's high standards, while remaining positioned at the top end of the market. These devices are often regarded as the last vaporizers users buy - after testing more affordable but less durable alternatives.

Veazy: when Storz & Bickel quality becomes accessible to all

On September 9, 2025, Storz & Bickel lifted the veil on its latest creation: the Veazy. This compact, colorful vaporizer, priced at €249, marks a new milestone for the German brand: it's the most affordable device ever launched by the manufacturer.

Designed to provide wider access to Storz & Bickel quality, the Veazy retains thehigh technical standards and meticulous design for which the brand is renowned - while appealing to a wider audience.

Presented as the little brother of the Ventythe Veazy features a miniaturized hybrid heating system combining conduction and convection. It reaches operating temperature in around 40 seconds, with a default setting of 180°C. Users can customize settings via theStorz & Bickel web app, thanks to Bluetooth connectivity. Please note: on iPhone, access to the app requires the use of compatible browsers such as Bluefy or Web BLE, due to restrictions imposed by the App Store.

Practicality guided every step of the design. The Veazy is compatible with the brand's dosing capsule system, making it possible to pre-fill uniform portions.

In terms of robustness, the Veazy has been tested under extreme conditions, including the famous "shower test" carried out by Storz & Bickel, guaranteeing unfailing reliability.

Weighing in at a featherweight 134g, with fast charging via USB-C and a palette of 4 colors - Charming Pink, Inspiring Orange, Dynamic Blue and Alluring Black - the Veazy embodies a change of style for the brand, moving away from its traditional black designs towards a bolder, more modern aesthetic.

🌿 Towards a new era

Long considered marginal, vaping is now a common practice in Germany and elsewhere.

Storz & Bickel actively accompanies this evolution by associating its brand with mainstream events: launch parties in New York, music festivals, and even the Super Bowl. The company defends a vision of vaping as a discreet, refined and socially integrated practice, far removed from excess.

With this in mind, Storz & Bickel launched the Smokeless September campaign, inviting consumers to rethink their vaping habits.

Although Storz & Bickel is now an international company, its identity remains deeply rooted in Germany. The recent legalization of cannabis in the country has given the brand new impetus in the domestic market, while enabling it to maintain its strategic presence in key markets such as the USA, where it has a subsidiary in Oakland, California.